Home Selling in the Absence of Sophistication
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Planning to sell your house on the internet? You don’t have to be computer savvy to do so. In fact, you don’t need a computer, there are services that will do it for you. Every other homeowner is not using computer to sell his or her home, so you are not alone in this modern world. But if you can visit websites, there are some that you might want to check out. Those that are designed for novice home sellers. Although many buyers rely on random websites for house shopping, they don’t fail to visit real estate agents’ sites to get their latest listings. And these agents are there to help sellers like you who are new to internet selling.
If you are selling the house yourself, there are companies that aid FSBO sellers by assisting in advertising, creating description and links to other websites. Some of them even create your advertisement and run it for a nominal fee. Ask the company you are about to choose how many daily hits they get. This figure should be high for your listing to get the maximum exposure. Sometimes, websites create your listing for free, but if you want extra features, you may have to pay extra. They may come with page to add your property photos, directional signals, signs and items like a home value estimator tool. Make sure to include more than one photo with your ad. Remember that, these features are constantly changing and becoming more and more competitive these days. Do some research and see what is new in the market.
If you are working with an agent, all you have to do is say so and the agent will take care of everything, from listing your property to contacting prospects on your behalf. These days, many real estate agents have their own official websites with listing of houses that are for sale. Most home shoppers want to know the address of the property as well as other minor details. If the regional Board of Realtors permits, agents will offer this information to the would-be buyers. However, the homeowner has the final say. He or she may choose not to list the address or other details for privacy reasons. Again, what should be listed and what should be hidden from home shoppers can be discussed on a written agreement.
Note that many home shoppers are getting what they want to see simply by entering search words such as “MLS”, “new homes” and so on. Your agent’s website may or may not be keyed into such terminology. So, a lot of home sellers end up getting no offer for their homes. Learn everything about the website your agent is using, and do not forget to read reviews. You can expect to see more than a dozen real estate shopping websites crop up all over the internet. Some websites may be more valuable and popular than others. The key to selling is to make the best of these features.